Targeted advertising: Case study for a fresh greens supplier
Customer: supplier of fresh, ecological greenery
Task:
- increase the number of subscribers
- increase the number of interactions with posts
- to capture the interest of the target audience
Goal: reach, traffic, subscription, engagement
Placements:
Work done on targeting settings
- Development of an advertising strategy.
After analyzing the client's industry, we developed an advertising strategy to achieve the goals.
- Defining the goals of advertising diseases.
The main focus is brand awareness, and the most effective goals for promoting the product online have been identified.
- Working with audiences.
Now the ads were visited by an audience with the brand. After collecting users' interests in the product, they set up separate advertising campaigns for them with an offer to buy greenery.
- Optimization and scaling.
We don't stop at the achieved goals and experiment with creatives and audiences. We add additional advertising campaigns to increase brand awareness.
Results of work
Thanks to targeted advertising, the number of followers on Facebook and Instagram has increased. The brand has received its first direct orders and its first regular customers. Every day, more and more users learn about healthy and ecological greenery, which we are very happy about.
Customer: supplier of fresh, ecological greenery
Task:
- increase the number of subscribers
- increase the number of interactions with posts
- to capture the interest of the target audience
Goal: reach, traffic, subscription, engagement
Placements:
Work done on targeting settings
- Development of an advertising strategy.
After analyzing the client's industry, we developed an advertising strategy to achieve the goals.
- Defining the goals of advertising diseases.
The main focus is brand awareness, and the most effective goals for promoting the product online have been identified.
- Working with audiences.
Now the ads were visited by an audience with the brand. After collecting users' interests in the product, they set up separate advertising campaigns for them with an offer to buy greenery.
- Optimization and scaling.
We don't stop at the achieved goals and experiment with creatives and audiences. We add additional advertising campaigns to increase brand awareness.
Results of work
Thanks to targeted advertising, the number of followers on Facebook and Instagram has increased. The brand has received its first direct orders and its first regular customers. Every day, more and more users learn about healthy and ecological greenery, which we are very happy about.